What Is Knowledge Management Essay Research Paper — страница 2

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successful pilots, which then attract the interest of a wider community. Sharing between communities: the organisation provides means and motivation for communities of practice (CoP) to assemble (induced by a business need) and disassemble (if the business need disappears). CoPs differ from teams in that they are driven by a common interest, whereas a team is driven by a common purpose or business objective. This distinction is important, as we wish to encourage sharing between teams, not just within them, and CoPs represent a much wider community. This phase is community-driven and dominated by experiments in knowledge capture, sharing and application within and between different CoPs. Consolidate knowledge for use: as more CoPs form and share their knowledge, information

overload and relevance of knowledge become issues. This phase is dominated by the need to impose structure and standards on the core knowledge bases, and to ensure adequate management of the Web, or any other means of linking and accessing the growing knowledge stores. The organisation discovers the need to balance freedom of expression and business focus. Creativity and learning: this is when managing knowledge becomes a standard business practice, and is characterised by significant cultural change. The pace of learning quickens, solutions improve and the speed of innovation increases as we work in new ways. Why is Knowledge Management Necessary? While there are many reasons for pursuing KM, three main objectives stand out: 1. to capture and transfer internal knowledge and best

practices; 2. to increase employee capabilities; and 3. to capture, transfer and use/leverage customer and market information. In addition to these three objectives, applications to business strategies and general organizational benefits may be extrapolated as well. Applications to Business Strategies KM can assist an organization s pursuit towards various business strategies, as well as ensuring such strategies are incorporated in a highly effective manner by creating the following opportunities: KM is able to create and —successful business strategies through the delivery of:  Joint Ventures/Partnership/Acquisitions  Contract relationships  Global Practice  Grow organically  Establish customer consortium  Develop support model  Become a Value Added

Reseller for KM technologies  Define & develop core competencies (technology, business acumen, leadership Enhanced Market Penetration  Penetrate from the top  Leverage alliances/partners  Exposure through conferences/internet  Utilize account management to fullest  Embed KM into existing products & services  Establish customer consortium Brand Name Creation  Participate and exploit recognized benchmarks for industry exposure and recognition  Be published  Be quoted  Deploy and assess the contribution of KM toward achieving business results  Industry recognition (e.g. American Productivity and Quality Center, Gartner Group)  Develop ability to quantify value delivered  Create mindshare Financials Value  Value-based pricing 

Accelerated growth by repeatable solutions  Develop capacity to deliver  Stabilize core offering  Apply to our internal solutions  Develop people competencies  Obtain and maintain venture level returns General Organizational Benefits The efficient use of a KM system in companies often leads to many general benefits within the organization. Such benefits may include:  Eliminating expert drainage  Gaining Competitive advantage  Becoming a global company  Supporting continuous transformation  Sustaining innovation  Increasing understanding of your customers  Motivating staff  Speeding up Innovation  Enabling the collection and distribution of knowledge related to key transformation objectives  Enabling a company to become a learning

organization  Empowering employees to reach their full potential by benefiting from the experiences of others  Fostering the development of talented resources/people & a credible service company  Leveraging the strengths of our alliances  Increasing quality due to industry/insider knowledge  Being a full spectrum service provider, one stop shopping  Providing the best total solution (think, build, operate) Benefits to Sharing and Collaboration ( The benefits to sharing and collaboration are:  Standardize procedures and develop into best practices.  For management level, need to share market information: types of services, pricing.  For consultancy, sharing methodologies, case studies and expertise, would be the key to a successful operation. This is